Under the ADA and the WCAG 2.1 guidelines, business websites have to be accessible to everyone online, including users with disabilities. Though this sounds easier said than done, it is not the truth. In the past, businesses, both small and large, had to resort to manual processes that were tedious in nature and expensive to fix their accessibility issues. They were subject to hefty fines and expensive lawsuits in case they did not.
AccessiBe opens up sales opportunities for businesses online
After the pandemic, the demand for online shopping has surged due to social distancing and isolation restrictions in areas where contamination of the coronavirus was high. So, businesses had to work on their accessibility gaps to enable users with disabilities to buy their products and services. Those businesses that were not accessible faced lawsuits and lost out on unique sales opportunities from this community in the market, which constitutes a large percentage of customers online.
AccessiBe stepped in as a viable and affordable solution for large and small businesses for arresting their accessibility and compliance with ADA and WCAG 2.1 issues. With this tool, they could fix problems easily and fast. This innovative tool is powered by artificial intelligence and machine learning technologies. It has two fundamental applications that work with them.
The first application is focused on the user interface and makes adjustments with respect to color, font, contrast, and more. On the other hand, the second application concentrates on more complicated functions that pertain to keyboard navigation and screen readers. The biggest advantage of this tool is it is affordable, even for a small business. There are multiple pricing plans available for the business, and they start from $49 per month. This means you can get this tool to manage all your website accessibility needs faster without worrying about lawsuits.
How does it function?
This tool works round the clock and every 24 hours scans your web content to make it accessible and compliant. Even if you upload fresh content, it will scan every line and give you a certificate for compliance and an accessibility statement every 48 hours.
Developers maintain this tool, and this means you do not have to spend money on its maintenance. You simply have to install the tool to make it work for your website. The tool never interferes with the underlying code; it just takes one line from your JavaScript to function seamlessly. Even if someone does not activate the accessibility features, the person’s browsing experience and the rest of your users will not be hampered.
Even after isolation restrictions are lifted in places where the coronavirus is high, online shopping is here to stay. Users with disabilities have a lot of spending power, and if your site is inaccessible to them, you will lose out on many sales opportunities. Investing in AccessiBe is one of the smartest choices you can make for your business. It assures you more profits and enhances the user experience of your site with success!
Hi, I am Adam Smith, Admin Of TechSketcher, Creative blogger and Digital Marketer.